Jojo Ross Pop-up Wellington
Posted:
This season, we are thrilled to bring a unique sartorial experience to our Wellington store, a limited-edition pop-up showcasing the incredible work of New Zealand designer, Jojo Ross.
Based in Auckland, Jojo has built a reputation for her ethereal yet structural aesthetic. Her designs are a masterclass in balance: combining sharp tailoring and industrial finishes with pops of unexpected colour and curious, custom prints. Jojo Ross views clothing as more than just a garment; it is a sculptured form that empowers the wearer.
The JOJO ROSS Pop-Up offers exclusive access to pieces that define "futuristic minimalism." From her signature plissé textures to her perfectly engineered silhouettes, these items are designed for those who want to stand out while feeling effortlessly composed.
The JOJO ROSS pop-up is available exclusively in our Wellington store for a limited time only. We invite you to visit us, experience these tactile fabrics in person, and let our stylists help you find a piece that speaks to your personal narrative.
Shop the collection at :
taylor Wellington
Old Bank Building,
98 Customhouse Quay, Wellington, 6011
About JOJO ROSS
A standout name in the New Zealand fashion landscape, Jojo Ross has captured the attention of the international industry, earning a spot in Vogue Italia’s "100 Designers to Watch." Her garments have even been requested by the styling teams of global icons like Lady Gaga and Tinashe.
Since launching her eponymous label in 2016, Jojo has moved away from traditional seasonal cycles to focus on high-quality, New Zealand-made "key styles." Her process is deeply hands-on, often starting with raw experimentation, sewing, gluing, and taping, to find the perfect "moment" of inspiration.
Why We Love JOJO ROSS
Jojo’s design process is a fascinating blend of high-concept art and hands-on craftsmanship. Often starting with raw experimentation in her Auckland studio, she develops garments that feel like "future-classics."
Having earned international acclaim, including being named one of the world's top emerging designers by Not Just a Label and appearing in Vogue Italia, Jojo remains fiercely committed to the New Zealand fashion ecosystem. By keeping her production local, she ensures every sculptural fold and industrial finish meets her exacting standards of quality and sustainability. To wear Jojo Ross is to wear a piece of New Zealand’s fashion future.